The Crazy One
The Crazy One helps you find new insights and breakthroughs in your career, creativity, and leadership. In every episode, Stephen Gates gives you honest and actionable insights taken from his experience leading global in-house and agency creative teams, building multiple Fortune 100 brands, and working as InVision’s Chief Design Evangelist coaching and working with companies ranging from small start-ups to some of the world's biggest and innovative companies. Recognized with 2020 Webby Awards Honoree for Best Technology podcast, Inside Design’s #1 favorite design podcast, How Design Live #1 design leadership podcast, Springboard’s #1 must-listen UX design podcast and more.
The Crazy One
Ep 123 Value of Design P1: Understanding the power and stigma of the word 'Design'
In the kickoff to this insightful 3-part series, Stephen Gates breaks down essential steps to help your team and company fully appreciate the value of design. In this episode of The Crazy One, Stephen explores how to shift perceptions of design from a “claim of ownership” to a powerful, strategic process. He dives into the importance of distinguishing creativity from execution and shares actionable methods for gathering data that can demonstrate design’s true impact. Perfect for creative leaders and designers, this episode is a must-listen for anyone ready to elevate design’s role and influence within their organization.
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