The Crazy One
The Crazy One is an award-winning podcast for creatives, leaders, and anyone who refuses to settle. Hosted by renowned designer and global design leader Stephen Gates, this show delivers unfiltered honesty, actionable insights, and hard-won wisdom to help you grow your creativity, lead with confidence, and build a meaningful career.
With over two decades leading world-class design teams at companies like InVision, Citi, Starwood Hotels, WW, and McCann Erickson, Stephen has built brands and digital experiences for clients including Disney, American Airlines, W Hotels, Verizon, Acura, and more — work that’s earned over 150 international awards and has been featured by Apple in 10 keynotes, 4 commercials, and the Human Interface Guidelines.
Now as the founder of CRZY, an independent strategy and design studio, he’s helping companies find bold new visions for their brands, experiences, and creative futures. Through The Crazy One, he shares everything he’s learned along the way — from integrating behavioral science with human-centered design to navigating imposter syndrome to building a career and creative life on your own terms.
With over 100 episodes and a loyal global audience, The Crazy One has been named:
• Webby Award Honoree for Best Technology Podcast
• #1 Podcast by Inside Design, HOW Design Live, and Springboard
• 5-star rated across every iTunes Store worldwide
This is more than a design podcast. It’s a wake-up call. A masterclass. A real-talk guide for finding your voice, owning your crazy, and changing the game.
No BS. No buzzwords. Just real insights from someone who’s been there.
The Crazy One
Ep 123 Value of Design P1: Understanding the power and stigma of the word 'Design'
In the kickoff to this insightful 3-part series, Stephen Gates breaks down essential steps to help your team and company fully appreciate the value of design. In this episode of The Crazy One, Stephen explores how to shift perceptions of design from a “claim of ownership” to a powerful, strategic process. He dives into the importance of distinguishing creativity from execution and shares actionable methods for gathering data that can demonstrate design’s true impact. Perfect for creative leaders and designers, this episode is a must-listen for anyone ready to elevate design’s role and influence within their organization.
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http://crzydesign.com/
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